TBT Desk : Popular travel content creator and former journalist Salahuddin Sumon has officially signed a brand promotion agreement with Turkish Airlines. The signing ceremony took place yesterday at the Turkish Airlines office in Dhaka, where the contract was officially handed over. 

The event was attended by Turkish Airlines’ Country Manager for Dhaka, Islam Güre, along with other senior executives of the airline. Under this agreement, Salahuddin Sumon will create content highlighting Turkish Airlines’ services, diverse destinations, and travel experiences, inspiring his millions of followers with new travel opportunities. 

The collaboration was largely influenced by Salahuddin Sumon’s previous content on Turkiye, where he extensively covered its breathtaking destinations, rich culture, and his travel experiences with Turkish Airlines. His content caught the attention of Turkish Airlines’ senior officials, leading to the decision to bring him on board as a brand promoter. 

During the signing ceremony, Salahuddin Sumon expressed his excitement, stating, “I am truly honored to collaborate with a world-class airline like Turkish Airlines. Turkiye has always been one of my favorite travel destinations, and if my content can inspire more people to explore Turkiye and experience Turkish Airlines, that would be my greatest achievement.”

Turkish Airlines officials emphasized that partnering with a well-established and popular travel content creator is a strategic move to further expand their brand’s reach in international markets. They believe that through Salahuddin Sumon’s engaging storytelling, travel enthusiasts will gain valuable insights and be inspired to experience Turkish Airlines firsthand. 

This partnership is expected to open new avenues for Bangladeshi travelers, providing them with a closer look at the world-class services and experiences that Turkish Airlines offers.